BACARDI Carta Blanca is the world's great brand of rum. It is classic BACARDI rum, the soul of the BACARDI brand - youthful, high-quality, sociable, sensual and passionate.
BACARDI Carta Blanca is the main bearer of BACARDI's authenticity, origin and craft; it has carried the BACARDI Bat Device as its symbol since 1862. Its personality is that of the Latin Caribbean...which provides the Brand with a unique point of view on life.
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